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Cable Pioneer Bill Bresnan Dies; Titan with a Heart-of-Gold was a 50-year Veteran of the Cable Industry

 
William J. Bresnan, 76, one of the true poineers in the cable industry, has died of complications of cancer. Bresnan, one the best recognized figures in the cable industry, was known as Bill by his legends of friends. He passed away on Friday, ...

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In Oprah's Own Words: Why I've Stopping my Daily Syndicated Show

 
Oprah Winfrey put out a press release as to why she is leaving her syndicated show in September, 2011. It's pretty much the same words she delivered at the end of her show on Friday, Nov. 20, 2009:After much prayer and months of careful thought, I ...

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In Oprah's Own Words: Why I'm Stopping my Daily Syndicated Show

 
Oprah Winfrey put out a press release as to why she is leaving her syndicated show in September, 2011. It's pretty much the same words she delivered at the end of her show on Friday, Nov. 20, 2009:After much prayer and months of careful thought, I ...

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Tivo Teams With Miller Beer to Messages While Fast Forwarding Through Content

 
By Jeremy MullmanAdvertising AgeIn watching the chaos that time-shifted, ad-skipping viewing has rained down on primetime TV advertisers in recent years, many beer-marketing executives have expressed relief, roughly paraphrased, in something like ...

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It's Official: Oprah to End Syndie Run in 2011

 
Oprah Winfrey will end her syndicated talk show in September 2011, concluding a 25-year run, according to ABC News.Winfrey is scheduled to make the announcement tomorrow on "The Oprah Winfrey Show," which is produced by her Harpo Productions ...

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Press Release: Spot Runner Launches Malibu Media Platform

 
NOTE: THIS IS A COPY OF A PRESS RELEASE PUT OUT BY SPOT RUNNERWeb-Based Platform Streamlines and Enhances Process of Selling and Buying TV AdvertisingLOS ANGELES, Nov. 19 /PRNewswire/ -- Spot Runner today announced the launch of the Malibu Media ...

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VIDEO: Why We Love Jon Stewart: He's Smart AND Sassy (Seen Here Interviewing Lou Dobbs)

 
The Daily Show With Jon StewartMon - Thurs 11p / 10cExclusive - Lou Dobbs Extended Interview Pt. 1www.thedailyshow.comDaily Show Full EpisodesPolitical HumorHealth Care Crisis

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Media Agencies to Nielsen: Do Not Not Make Your Scheduled Change in Local TV Meseasurement

 
By Brian SteinbergAdevertising AgeThe American Association of Advertising Agencies (4A's) has written a blistering letter to Nielsen, the media measurement firm, over a decision to change the metric upon which ad deals for local TV ads are ...

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Creative Media Partnership Between History Channel and Boxing Title Match to Promote a TV Series

 
As clients put more and more pressure on their media agencies to figure out how to break through an ever increasingly crowded media environment, it becomes imcumbent on those who work on the planning side to think out-of-the-box.That's almost a ...

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Video of Lou Dobbs Resigning On-Air, Wed. 11/11/09

 

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Lou Dobbs Announces On-Air That He's Leaving CNN After Tonight's Cablecast

 
Click on headline for storyLou Dobbs announced on-air tonight that he is leaving CNN "effective immediately" after his show ended.“Some leaders in the media, politics and business have been urging me to go beyond my role here at CNN ...

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Creative Media Partnership Between History Channel and Boxing Title Match to Promote a TV Series

 
As clients put more and more pressure on their media agencies to figure out how to break through an ever increasingly crowded media environment, its becomes imcumbent on those who work on the planning side to think out-of-the-box.That's almost a ...

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Surpise Duo Tapped to Host Oscars

 
[Click on headline to read]After the Super Bowl, the biggest non-series show on TV is usually the annual broadcast of the Academy Awards.The Academy of Motion Picture Arts and Sciences have announced that the 2010 editon of the show, which will be ...

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Surprise Duo Tapped to Host Oscars

 
After the Super Bowl, the biggest non-series show on TV is usually the annual broadcast of the Academy Awards.The Academy of Motion Picture Arts and Sciences has announced that the 2010 editon of the show, which will be broadcast by ABC on Sunday, ...

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Lee Clow Steps Down as Chief Creative Officer on Apple Ad Account

 
NOTE: Originally posted by Kunur Patel at adage.com Lee Clow has stepped down as chief creative officer of TBWA/Media Arts Lab, which has handled TBWA's longtime client Apple. At 66, Mr. Clow is relinquishing the creative lead on an account that ...

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For First Time in History of 'SNL,' a Single Advertiser Will Sponsor Entire Show; Ad Breaks Will Feature Never-Before Aired Clips of Show

 
By Brian SteinbergAdvertising AgeFor the first time in the 35-season history of "Saturday Night Live," an advertiser is buying all the national ad time in the broadcast of the venerable late-night comedy show.As the Oct. 17 program moves ...

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Falcon, the Little Boy [Thought to be] in the Balloon, Found Safe

 
(Click on headline to read full story)It's a happy conclusion of a story  that was followed by millions of people around the world on TV today.Falcon Heene, the six-year-old boy who was thought to be in a compartment attached to a helium balloon ...

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Journalists Bring Global Warming Home

 
By Debra KaufmanIn Miami, WTVJ-TV special projects producer Jeff Burnside discovered an area of the Florida coastline that was a true flood zone, based on data from the federal government’s new laser-measured elevation study.Then he found that ...

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Combined Newsrooms a Sign of the Times

 
By Hillary AtkinIt’s a sign of the constantly shifting media landscape — television and print newsrooms in several major markets are being combined, led by Tribune Co., with merger operations either under way or scheduled soon in Los ...

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Making the Most of the Crowded Freelance Market

 
By Jarre FeesSince the Internet reached its adolescence, both print and on-camera journalists have watched the gradual decline of the freelance market.But last year’s economic collapse dealt a heavy blow to writers, editors, news anchors and ...

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Murrow Winners Reflect Diversity of Style

 
By Allison J. WaldmanThe Radio-Television News Directors Association — to officially become known as the Radio Television Digital News Association Oct. 13 — every year presents one of the industry’s most important and valued awards ...

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KSL's John Daley: Doing It All on the Environmental Beat

 
John Daley, general assignment reporter for KSL-TV in Salt Lake City, has spent 10 years working on stories as varied as the 2002 Winter Olympic Games, which the city hosted, and the subsequent bribery scandal, as well as the legislative beat at ...

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SEJ 2009: Following Water's Flow

 
By Debra KaufmanBig-name guests and a special focus on water will mark the 19th annual conference of the Society of Environmental Journalists, being held from Oct. 7 to 11 in Madison, Wis.According to SEJ executive director Beth Parke, 820 people ...

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NewsPro's SEJ Poll: Job Resources, Warming Top of Mind

 
By Debra KaufmanA new survey of environmental reporters indicates that their biggest challenge is the limited resources of their jobs and the most crucial issue they cover is global warming.The poll, conducted by NewsPro in conjunction with the ...

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Copenhagen Meet: A View From Afar

 
By Debra KaufmanAlthough the upcoming United Nations Climate Change Conference (COP15) will be a hot spot of debate about how the world deals with global warming, few U.S. journalists, local or national, will be on hand — partly because of ...

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Mixed Reviews for the New EPA

 
By Debra KaufmanWhen Barack Obama was elected president of the United States many environmental journalists felt optimistic that his call for transparency signaled easier days ahead for obtaining information from the Environmental Protection ...

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Humor Scores Serious Points

 
By Elizabeth JensenSo why did the chicken cross the road? To get viewers and readers to pay attention to gloom-and-doom environmental stories, of course.Melting icebergs and dying polar bears are sad and scary stories; eyes glaze over when clean coal ...

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Free Flow: Slow Go

 
By Elizabeth JensenFor proponents of efforts to pass a federal shield law, it’s been a few months of one step forward, two steps back.“Just when you think you’re making some headway, something comes up that you weren’t ...

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Environmental Journalists Adapt to Life After Layoffs

 
By Dinah EngIndustry layoffs and an economic downturn have sidelined thousands of journalists in the last year, forcing many who covered the environment to find new ways to make a living.Reporters who once worked to raise public awareness of ...

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PBS Set the Course With 'Nova,' 'Nature'

 
By Elizabeth JensenWhen “Nova” debuted on PBS in 1974, the subject of its second program was a film about overreliance on the capacity of the Colorado River. In other words, PBS was examining environmental topics before it was cool.But ...

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The Masters of Environmental Journalism

 
The environment can be a tough beat. It requires extraordinary persistence and dedication to remain abreast of the myriad developments in an ever-evolving, often controversial field. For some reporters, it has become more than a career — it is a ...

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Planet Green: TV Designed for 'Conscious Living'

 
By Allison J. Waldman At Discovery Communication’s Planet Green network, it’s all about evolution.“We’re in the midst of a reformation,” said Planet Green President and General Manager Laura Michalchyshyn, who has been ...

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'Drill' Story a Win for WTAE

 
By Allison J. WaldmanWTAE-TV, the Hearst-Argyle-owned ABC affiliate in Pittsburgh, is no stranger to awards. Last year it received a national George Foster Peabody Award for its investigation of spending practices at Pennsylvania's state-run student ...

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NBCU Enlists All TV Units in Eco Agenda

 
By Allison J. Waldman In 2008, Lauren Zalaznick, president of NBC Universal Women and Lifestyle Entertainment Networks, undertook the leadership role in an environmental awareness initiative for NBC Universal called Green Is Universal. A year later, ...

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SEJ's 'Tip Sheet' Provides Valuable Keys to Doors

 
By Hillary AtkinAmong its many valuable resources, the Society of Environmental Journalists provides a one-stop shop for editors and reporters looking for story ideas and sources.It’s called The Tip Sheet. Started in July 1996, it comes out ...

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Studios Refitting With Green Gear

 
By Daisy WhitneyEvery few years or so, local broadcasters usually need to upgrade equipment, trucks and technology at their stations. Many of them have been making their most recent updates with a greener focus in mind.Given the broader awareness of ...

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MSNBC Gives Green Light to Keeping Eco News Online

 
By Hillary AtkinWhen MSNBC.com first launched in 1996, the big environmental news was the upcoming Kyoto Protocol, aimed at combating global warming through regulating greenhouse gas emissions.As vice president during the Clinton administration, Al ...

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Sign Off: Investigating the Investigators

 
By Tom PetnerWhat will $3,000 get you in today’s depressed broadcast economy?According to Jon Stewart on “The Daily Show,” “It probably costs CNN that much to turn on their hologram machine." But $3,000 and some cheesy ...

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Continued from TVBizWire" 'While we do not normally comment on M&A rumors, the report that Comcast has a deal to purchase NBC Universal is inaccurate.' ”But Waxman never backed down from her story.She noted in her story—as has ...

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Video: On-air Promo for 'Modern Family'

 

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News Coverage Feeling the Pinch of Tighter Budgets

 
By Hillary AtkinTelevision news directors in Los Angeles came under attack last month for their initial lack of coverage of the arson-caused Station fire, which killed two firefighters, destroyed about 80 homes and became the largest wildfire in Los ...

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Stations Cut Costs by Using News -- More or Less

 
By Elizabeth JensenAs ad dollars continue to decline, TV stations are looking at new options with news: In some cases, cutting back, but in others, actually expanding the amount of local news they offer.By stretching their existing news resources into ...

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ABC News Robs A.M. to Pay P.M. With Sawyer Ascent

 
By Elizabeth Jensen The news came out of the blue, just before Labor Day weekend, as though ABC News had something to hide: Charlie Gibson, 66, plans to step down at the end of the year as anchor of “World News,” and Diane Sawyer, 63, will ...

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Novak Blazed the Trail for Cable's Outspoken Pundits

 
By Elizabeth JensenWhen Robert D. Novak died Aug. 18 at the age of 78 from a malignant brain tumor, his rueful prediction came true: The journalistic uproar he unleashed late in his career by disclosing the identity of CIA operative Valerie Plame ...

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Wolf Blitzer: Give Me That Old-School Journalism

 
Wolf Blitzer anchors CNN’s afternoon “The Situation Room” and is CNN’s lead political anchor. During last year’s political campaign he also moderated numerous debates and anchored the Sunday newsmaker show (John King has ...

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Cronkite Memorial Carries a Call for Return to Basics

 
By Elizabeth JensenIt’s been close to three decades since Walter Cronkite had a regular presence in the homes of the nation, long enough that an entire generation never knew him except in history class clips. So at a time when ...

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